Mystery Shopping
Turn Everyday Interactions Into Move‑Ins
Senior living decisions are emotional, at times urgent, and deeply personal. Families are not just choosing a residence — they are choosing trust. Your sales professionals are the single greatest factor influencing whether a prospect becomes a resident.
Our comprehensive Mystery Shop program evaluates the entire prospect journey using a proven, relationship‑based sales model aligned with the training at SeniorLivingPro.ca.
The result: clear insight into what truly helps or hurts — your conversion, occupancy, and revenue.
Download a Sample Report
Why Senior Living Operators Choose This Program
See What Leaders Rarely Experience
Executives and regional managers do not experience their own sales process as a family does. Mystery shopping reveals the real experience — not the intended one.
Measure Skills That Drive Decisions
We evaluate listening, responsiveness, confidence, and guidance — the behaviors that determine whether families say yes.
Turn Subjective Feedback into Coachable Insight
Our reports replace opinions with observable behaviors, creating clarity, fairness, and accountability.
Improve Conversion Without Increasing Marketing Spend
Most communities don’t need more leads — they need to convert the leads they already have.
Get a Custom Shop QuoteWhat Our Mystery Shops Evaluate
We assess your sales experience exactly as a real family encounters it:
- Website experience – clarity, ease of navigation, transparency of services and pricing
- Inquiry response – speed, tone, professionalism, and follow‑through
- First impression – arrival, reception, warmth, and readiness
- Discovery & tour quality – listening skills, empathy, guidance, and trust‑building
- Environment & model suites – readiness, presentation, and emotional appeal
- Sales progression – ability to establish next steps and move the decision forward
- Follow‑up – timeliness, personalization, and relationship continuity
Every observation is evaluated through a relationship‑based sales lens, not a generic checklist.
Download a Sample Report
Why This Matters Now
Families compare communities quickly. One poor interaction — online, on the phone, or during a tour — can quietly eliminate you from consideration.
Our Mystery Shop program helps you: - Protect your brand - Strengthen trust at every touchpoint - Align training, execution, and results.
The Bottom Line
If your sales process is not consistently relationship‑driven, your occupancy is at risk.
Our Mystery Shops provide insight senior living operators need to: Improve performance. Increase move‑ins. Build trust. Grow sustainably.
Get a Custom Shop QuoteBook a 15-minute complimentary call.
Feel free to reach out and contact me today for a FREE strategy call.
Book a 15-minute Strategy Call
What our clients say...
Jodi's presentation skills are enviable - regardless of the subject matter, she can walk on a stage and mesmerize and engage an audience of any size. Jodi was practical, honest and had impeccable organizational skills.
Talia (Ferszt) Novik
Senior Marketing Communications Executive
What our clients say...
The training was absolutely fantastic! I can’t thank you enough for your time and support. We have been implementing all of your suggestions and admittedly we have a long way to go to get where we need to be, but your tools are great!
Tanya Pirie
Director of Operations St. Elizabeth Village
What our clients say...
Working with Jodi has been a wonderful experience. She has helped the retirement home succeed in many ways. Her style and work ethic makes Jodi a pleasure to work with.
Trish Talabis
Regional Director, Extendicare Assist & Marketing Consultant Extendicare Assist
What our clients say...
Jodi is so personable and understanding. I’ve always felt like she was in my corner working alongside to help me achieve my goals.
Holly Jordan
Director Community Relations peopleCare Communities Oakcrossing Retirement Living
What our clients say...
Jodi’s training presentations are spectacular. Her passion for the customer experience shines through as she presents her information with enthusiasm and is truly engaging. The content and tools are easy to understand and even easier to execute. Having had the opportunity to experience her training, I can say without a doubt that it has given me creative ideas and techniques to ensure that I am impactful in my Sales & Marketing goals and knowing that she is still there to support after the training is over has given me the confidence to succeed.
Nicole Almost
Sales & Marketing Consultant Extendicare Assist
What our clients say...
Jodi is so engaging, personable and full of knowledge. Hands down the best conference/training I’ve ever been to.
Renee Oystrick
Community Relations Manager, Autumnwood
What our clients say...
Wow!!! We spent 2 fabulous days with Jodi. While I am not new to the health care field and supporting the Senior population, I learned so much from a supportive sales perspective.
Jodi kept us engaged for the entire time and we enjoyed many good laughs. The take-away from the information was tremendous and will be instrumental in helping us support our seniors in our community.
Lyn Garnett
Administrator, Autumnwood
What our clients say...
I cannot speak highly enough of Senior Living Pro and the exceptional experience I've had with them. Jodi, the founder, has been instrumental in driving enthusiasm and excitement on my team of Senior Living Pro's. The level of dedication and passion she brings to her work is truly commendable.
From my first interaction with Senior Living Pro, it was evident that they have a great and robust understanding of this sector. The attention to detail in creating a supportive community is impressive, and it's clear that they genuinely care about the quality of life for seniors.
Justine Landry
Managers of Operations, Autumnwood
What our clients say...
Our organization recently spent two days with Seniors Living Pro. Jodi is an exceptional trainer and brings her experience to evoke collaborative and engaged thinking. Thanks for the inspiration!
Bradley Lukas
Regional Manager Operations, S&R Group
