In senior living, occupancy drives financial performance. While debt strategies, ancillary services, and disciplined spending all contribute, the profit realized in the last 15% of occupancy is unmatched. Yet despite investments in marketing, culture, and quality, many organizations still face...

Image generated by OpenAI’s DALL·E, June 2025 You are a senior living sales professional. Say that again for the people in the back – you are a senior living sales professional. You are not a tour guide or someone who is good with seniors. You are a well studied, crafted, and presented communica...

Occupancy performance tactics for today's senior living communities. Highlights from a presentation at Together We Care 2025 Image generated by AI with assistance from ChatGPT. For everyone who attended Together We Care 2025 and specifically the presentation, Leading the Revenue Team to Success ...

You can't escape it. AI is everywhere.  The conversation intensity over artificial intelligence in our day-to-day lives has exploded since ChapGPT went mainstream. So too has the race to apply common sense and usefulness.   The first product with artificial intelligence brought to senior living t...